Meet Blue: Business with Alan Laubsch

Alan Laubsch joined the Protect Blue team for a deep dive into Ocean Advocacy, Blue Carbon and how to grow an Earth Positive economy on the eve of World Ocean Day in Jersey.

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Alan is an internationally recognized thought-leader in risk management. As one of 25 founding members of the RiskMetrics Group (now part of MSCI), he authored Risk Management: A Practical Guide (1999) and published articles in the Asia Wall Street Journal and other financial media.   

Alan started his career as a researcher in JPMorgan’s corporate risk management group in New York, after receiving a degree in Industrial Engineering at Stanford University in 1993.  Research included hedge fund risk analysis, default risk modeling, economic capital allocation, and market and credit risk integration. As a Vice-President in JPMorgan's Risk Management Solutions group, Alan advised global financial institutions on enterprise risk management.

Alan is inspired by evolutionary ecosystems, and his most recent publication is Adaptive Risk Management: Powered by Network Science. Alan’s mission is to catalyze a global risk culture to protect the systems that sustain us.

Alan started the Natural Capital Markets group at Lykke Corp, and listed TREE, the world’s first mangrove and carbon credit backed digital token.

Alan’s most recent article is Growing An Earth Positive Economy

Here’s his SHIFT Manifesto Interview


“Alan is an inspiration when it comes to doing business more intelligently, e.g. saving the planet while still making profit. That's something I truly believe every business should be doing, there's always an option.”

- Mari Männistö, CEO at SHIFT Business Festival



Linzi Hawkin